A message from the Gypsy King

A lesson in marketing from Tyson Fury?

Didn’t see that one coming!

But here it is, a masterclass in how to get messaging right:

In a wonderfully short, expletive-filled few seconds of pre-fight hype, the Gypsy King manages to deliver a message that:

πŸ₯Š Is easy to understand
πŸ₯Š Is bang on brand
πŸ₯Š Uses emotional language
πŸ₯Š Paints a picture in our minds
πŸ₯Š And leaves us in no doubt about what we can expect when he meets Deontay Wilder next month.

β€œHow about that for a f*cking message?” Fury asks at the end.

Just about perfect, I’d say.

Watch and learn marketers.

Watch and learn.

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Radically simple, high concept marketing.

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Radically simple, high concept marketing.

Once a week. In your inbox.

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Nice one! πŸ‘ A confirmation mail is on it's way. Go check your inbox. πŸ“©