A reminder of the challenge

I was reminded again today there’s often a very simple reason why people don’t buy products and services:

They have no idea they exist.

Awareness, or lack of it, is arguably the biggest challenge marketers face.

A sobering thought if ever there was one.

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Radically simple, high concept marketing.

Once a week. In your inbox.

You only need your email to subscribe.

Nice one! πŸ‘ A confirmation mail is on it's way. Go check your inbox. πŸ“©